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Then, evaluate the messages that are there.

Personal Brand

First, get a vision for what you need to define, what you do want reflected in the world, says Mark Schaefer, executive director of Schaefer Marketing Solutions , a Louisville, Tennessee-based marketing consultancy and author of Known: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age. Remove offensive or inappropriate content and, if others have posted questionable photos or comments, request that those be removed, too.

But, realize that anything that has previously been published may surface again, and be prepared to address it if it does, she says. While you may not want to post about sensitive topics, letting people know that you have hobbies or love dogs makes you more accessible and can help your brand—even a business-focused brand. Your next online move should be to start creating strategic content that will begin to reshape search engine results. Djukanovic says creating a blog is a good way to begin generating brand-specific content, while Schaefer likes the idea of choosing a social media platform you like and creating public posts that support your brand messages.

If you want people to think of you as a strategic thinker, get involved in activities that reflect those strengths , Clark says. By Gwen Moran 4 minute Read.

Personal Branding Strategy: A Roadmap for Professionals, Experts and Executives

Personal Branding Basics Fixing your brand starts with determining the messages that currently exist about you. Impact Impact Apple is paying to restore African grasslands to curb climate change and save the elephants Impact Get ready New York: You can now buy the Impossible Burger in supermarkets Impact Horrifying report: The ocean is in more danger than we thought. WordPress Shortcode. A personal branding plan Life Personal branding for career management.

"Your Personal Brand Plan" masterclass with Melody Wilding

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Personal Branding should not be like a Magic 8 Ball Phil? Oh yeah.

I can tell youall about him. Fine for marketing people Too cheesey for me!

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